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Istria received its Time Out guide – Time Out Istria 2019

first_imgTime Out Istria 2019 is a rich guide to the tourist offer of Istria in 2019, published by Time Out Croatia in cooperation with the Tourist Board of the Istrian County. Attachment: TIME OUT ISTRIA MAGAZINE PDF The Tourist Board of Istria points out that they have decided to realize this important edition, which is primarily intended for the market of the United Kingdom, Scandinavia, Benelux, then the United States and Canada, because they believe that these are very important countries whose guests can contribute to extending the season. that is, strengthening before and after the season. “This is exactly the reason, when we talk specifically about the UK and Scandinavian markets, which is why TZIŽ has been making great efforts in terms of promotion for many years.” stand out from the Tourist Board of Istria. In the coming period, the Tourist Board of Istria wants to break into London and its wider surroundings with a focus on guests of medium-higher and higher paying power. “We believe that this publication will find fertile ground and achieve great success in the English-speaking markets and contribute to the affirmation of the Istrian brand.”Point out from the Tourist Board of Istria.center_img On 164 pages of the magazine, it brings stories about news in the cultural, gastronomic, entertainment and total tourist offer of the Istrian County, and the total circulation is 21.000 copies. In the first phase, the activities of the Istria County Tourist Board were focused on improving and increasing traffic at Pula Airport with the opening of new airlines and the intensification of existing routes from the UK and Scandinavia in the pre- and post-season. The second phase included the engagement of a PR agency that would intensively deal with the promotion of Istria with the local media and opinion makers with a focus on off and on-line publications and advertising, and consequently in the UK market in recent years Istria has shown remarkable growth. concrete projects like this important edition Time Out Istria  With this publication, Istria for the first time gets its special edition in the Time Out global media family of print and digital media published in 58 countries and 315 major cities such as New York, London, Tokyo, Barcelona, ​​Sydney, Dubai and other key tourist destinations around the world. with an audience of 242 million readers.last_img

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